To be doing well as a real estate agent you have to regularly produce qualified leads through online marketing and your real estate website and also you have to go to the well every now and then.
In 2012, twenty-one percent of agents’ business accounted for repeat business. For agents who have been operating for 16 years or more that number was all the greater at 40%. That a fairly large portion of earnings each year, which means interacting with clients long after you help them close deals is a necessity. There are a few familiar reasons sellers and buyers use the very same agents for following transactions.
Begin by thanking clients in a unique way
You could begin with thanking clients like if you have recently closed deals with some enrapture home buyers or sellers? That would be great. Now you require to keep them glad to make them enduring fans of your business. See to it that you stay at the top of their mind even after the papers have been signed and the work is done.
Send a letter to your clients and also additionally send a gift of some kind: maybe a reference to points they have conveyed during their search. Do not fail to consult your state’s laws and any regulations your agency, local real estate organization or brokerage may have about gift-giving.
Remain in touch with clients repeatedly online and offline
An additional choice is to meet your clients in person. What could be more particular than having a friendly conversation with them and shaking their hands to remain in touch? Identify their interests and get their reply on their present situation. It’s vital to form a relationship even friendship would do with clients as long as you are not being fake. Also, avoid being promotional with them around.
Later, send these clients a stable stream of emails or cues to catch sight of how they’re doing in their place of residence. Incorporate information on how your business has done of late and how the local market is carrying out — things that would interest them and keep the participation ongoing for years to come.
Make sure that you allow them to choose the frequency of your emails so that they are not annoyed with an overloaded inbox.
Use social media to continue communicating with clients
To hold on to buyers and sellers you’ve represented email marketing is not the only way. To remain in touch with previous clients, your social media existence plays an important role. Research reveals that the individuals who are your fans and followers on different social media are likely to promote your brand. Using social media channels like Facebook, Twitter and Google+ regularly is a tiny price you pay to make sure your previous clients become preachers for your business and they put forward your suggestion to family and friends.
Schedule everything you want to do during the week on Monday morning. Keep your tweets, posts and updates ready so that you have enough time later. Ensure that you add messages, reply to those commenting on your tweets or posts and with previous clients.
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